Free business fundamentals check

Measure your business foundations.

Check essential ideas in customers, finance, operations, markets, strategy, and responsible decision-making. You will receive an indicative BU1-BU4 result.

10 min: Typical time
15: Questions
BU1-BU4: Level range

Question 1 of 15 0 answered

1 Finance

What is revenue?

A Money received from sales before expenses are deducted B Only the cash kept as profit C The amount owed to suppliers D The number of employees

2 Finance

In simple terms, how is profit calculated?

A Revenue minus expenses B Expenses minus revenue C Assets plus employees D Price multiplied by competitors

3 Planning

What is the main purpose of a budget?

A Planning and monitoring income and spending B Guaranteeing that sales will increase C Removing every business risk D Setting the market price for all competitors

4 Customers

What does a value proposition explain?

A Why a customer should choose an offering B The legal name of every supplier C Only the age of the company D How many desks are in an office

5 Costs

Which is most likely a fixed cost for a small shop in the short term?

A Monthly premises rent B Packaging used for each item sold C Card fees charged per transaction D Ingredients used in each product

6 Markets

If demand rises while supply stays unchanged, what usually happens to the market price?

A It tends to rise B It must fall to zero C It can never change D It becomes unrelated to scarcity

7 Finance

What does cash flow track?

A Cash entering and leaving a business over time B Only accounting profit C The number of website visitors D Employee job titles

8 Finance

What is the break-even point?

A The sales level where total revenue equals total cost B The day a business opens C The highest possible selling price D The point where every customer is profitable

9 Decision-making

What is opportunity cost?

A The value of the best alternative given up B Any cost printed on an invoice C The total number of possible decisions D A tax charged only to new businesses

10 Marketing

What is market segmentation?

A Dividing a broad market into groups with relevant shared characteristics B Charging every customer a random price C Removing all product choices D Selling only to employees

11 Accounting

Which equation is the basic accounting equation?

A Assets = liabilities + equity B Revenue = assets + inventory C Profit = employees - customers D Cash = price x competitors

12 Operations

What is a bottleneck in a business process?

A A step whose limited capacity constrains overall output B Any task completed ahead of schedule C A product with no packaging D A customer who buys twice

13 Finance

A product sells for $50 and has a variable cost of $30. What is its contribution per unit before fixed costs?

A $20 B $30 C $50 D $80

14 Governance

Who is a stakeholder?

A A person or group affected by or able to affect an organization B Only someone who owns common shares C Only the chief executive D Any competitor located abroad

15 Strategy

What is a sustainable competitive advantage?

A A valuable position or capability that competitors find difficult to copy or replace B Any temporary price discount C A guarantee that no competitor will enter D A plan to ignore customer needs

Before you begin

Use your own knowledge.

Choose one answer for every question.
Do not use calculators, compilers, search, or reference tools.
There is no timer, so read naturally.
You can retake the test as your skills improve.

This is an indicative self-assessment, not an accredited certificate or formal examination. It samples selected foundations and cannot measure every part of the subject.