Who you are teaching
Meet Klara
Klara makes posters for university clubs and can quickly sense when a composition feels wrong. She struggles to explain why, often solves every hierarchy problem with a larger font, and chooses typefaces one element at a time. She improves through visual comparison, constrained redesigns, and critique that connects choices to audience and purpose.
Personality: Inventive, visually alert, frank, and a little impatient with abstract jargon. Klara wants critique she can see and test.